Bleached vs. Unbleached

You've already seen why we choose to supply Mediterranean sourced sponges rather than Carrabiean sponges (if not click to read the full blog post here). In short, they last longer, are more robust, and a higher quality. But even after you've narrowed your sponge search to Mediterranian sea sponges, you still have to choose bleached yellow sponges vs. natural brown unbleached sponges.


Walk into our offices, and you'll see that we do a lot of testing on our sponge products. And consistently, we find unbleached sponges rank higher on our "ideal sponge" quality tests. An unbleached sponge maintains it's gorgeous silky texture, plus is more substantial and durable. A bleached sponge has an airy softness, but they tend to deteriorate more quickly.


So why do we see so many bleached sponges if they’re not the best? Because most other manufacturers promote bleached sponges, warping the consumer perception to think yellow is better. But in reality, it's all about costs.


Manufactures know that time is money, so they promote products that take the least amount of time and effort to supply.


To get a sea sponge ready to package with no impurities, it’s simple to over bleach it and dissolve organic debris which would otherwise have to be picked out by hand.


On the other hand, the conscientious manufacturer spends time inspecting and hand cleaning unbleached sponges before they are packaged as a premium product.


At Natural Intimacy, we'd rather give you access to the best and most natural product in the world, even if it means more effort on our part. And while we still supply bleached sponges to meet consumer demand, we won't stop working to promote unbleached brown sponges until the "blond is best" instinct is obsolete.